Consumer abandonment of the online buying process
This research investigates the consumer abandonment of the online buying process but also aims to delve into a more general view of the phenomenon of buying process abandonment. Insight into online consumer behaviour in general is also provided. A model linking various concepts of online consumer be...
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| Language: | English |
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2023
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| Online Access: | https://hdl.handle.net/10889/24907 |
