Conference Proceedings Trends in Business Communication 2016

These proceedings focus on selected aspects of the current and upcoming trends in business communication. In detail the included scientific papers analyse and describe communication processes in the fields of sports, finance, culture, politics, brand management and corporate communications. The vari...

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Bibliographic Details
Corporate Author: SpringerLink (Online service)
Other Authors: Becker, Timo (Editor), Schneckenleitner, Peter (Editor), Reitberger, Wolfgang (Editor), Brunner-Sperdin, Alexandra (Editor)
Format: Electronic eBook
Language:English
Published: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2017.
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ΒΚΠ - Πατρα: ALFd

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Call Number: 330.01 BAU
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ΒΚΠ - Πατρα: BSC

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Call Number: 330.01 BAU
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