Marketing plans : How to prepare them, how to use them /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Oxford :
Butterworth-Heinemann,
c1995
|
| Edition: | 3rd ed. |
| Subjects: |
| Item Description: | Published on behalf of the Chartered Institute of Marketing and the CAM Foundation Περιλαμβάνει ευρετήριο. |
|---|---|
| Physical Description: | xiii, 485σ. |
| ISBN: | 075062213X |