APA (7th ed.) Citation

Artun, O., & Levin, D. (2015). Predictive marketing: Easy ways every marketer can use customer analytics and big data. Wiley. https://doi.org/10.1002/9781119175803

Chicago Style (17th ed.) Citation

Artun, Omer, and Dominique Levin. Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big Data. Hoboken: Wiley, 2015. https://doi.org/10.1002/9781119175803.

MLA (8th ed.) Citation

Artun, Omer, and Dominique Levin. Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big Data. Wiley, 2015. https://doi.org/10.1002/9781119175803.