SpringerLink (Online service) & Stieler, M. (2017). Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings of the 2016 Academy of Marketing Science (AMS) Annual Conference. Springer International Publishing : Imprint: Springer.
Chicago Style (17th ed.) CitationSpringerLink (Online service) and Maximilian Stieler. Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings of the 2016 Academy of Marketing Science (AMS) Annual Conference. Cham: Springer International Publishing : Imprint: Springer, 2017.
MLA (8th ed.) CitationSpringerLink (Online service) and Maximilian Stieler. Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings of the 2016 Academy of Marketing Science (AMS) Annual Conference. Springer International Publishing : Imprint: Springer, 2017.