Leveraging Mobile Media Cross-Media Strategy and Innovation Policy for Mobile Media Communication

Leveraging Mobile Media Cross-Media Strategy and Innovation Policy for Mobile Media Communication

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Bibliographic Details
Main Author: Feldmann, Valerie
Format: Electronic Kit Book
Language:English
Published: Heidelberg Physica-Verlag Heidelberg 2005
Series:Information Age Economy
Subjects:
Economics
Μέσα μαζικής ενημέρωσης
Manasgement information systems
Economics/Management Science
Communication
Μέσα μαζικής ενημέρωσης > Διαχείριση
Τεχνολογία
Business Information Systems
Online Access:http://dx.doi.org/10.1007/b139034

Internet

http://dx.doi.org/10.1007/b139034

ΒΚΠ - Πατρα: Unknown

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