Total quality marketing : what has to come next in sales, marketing and advertising.

Total quality marketing : what has to come next in sales, marketing and advertising.

Λεπτομέρειες βιβλιογραφικής εγγραφής
Συγγραφή απο Οργανισμό/Αρχή:	Kogan Page
Άλλοι συγγραφείς:	Fraser-Robinson, John
Μορφή:	Βιβλίο
Γλώσσα:	English
Έκδοση:	London : Kogan Page, 1991
Θέματα:	Advertising Marketing TOTAL QUALITY Διαφήμιση Μαρκετινγκ ΟΛΙΚΗ ΠΟΙΟΤΗΤΑ Πωλήσεις

Παρόμοια τεκμήρια

Advertising and sales promotion strategy.
Έκδοση: (1998)

Total quality control.
Έκδοση: (1986)

Total quality management : a cross functional perspective.
Έκδοση: (1996)

Implementing total quality management.
Έκδοση: (1992)

Total quality management : хthe иroute to improving performance.
Έκδοση: (1993)

Total quality and human resources : an executive guide.
Έκδοση: (1992)

Advertising excellence.
Έκδοση: (1995)

Cases in total quality management.
Έκδοση: (1994)

The 16-point strategy for productivity and total quality.
Έκδοση: (1995)

Total quality control essentials : key elements, methodologies and managing for success.
Έκδοση: (1992)

12 fresh views on TQM.
Έκδοση: (1994)

12 fresh Views on TQM 1995-1996.
Έκδοση: (1997)

Principles of total quality.
Έκδοση: (1998)

Total quality in higher education.
Έκδοση: (1994)

The new maximarketing.
Έκδοση: (1996)

Cases in advertising and communications management.
Έκδοση: (1992)

Total competitiveness : хThe и7 key questions for re-engineering-where you are, where you want be and how to get there.
Έκδοση: (1995)

Total quality management in education.
Έκδοση: (1996)

What is total quality control ? : хthe иJapanese way.
Έκδοση: (1985)

Global marketing and advertising : understanding cultural paradoxes.
Έκδοση: (1998)

Advertising : principles & practice.
Έκδοση: (1998)

Managing quality.
Έκδοση: (1994)

The quality system development handbook : with ISO 9002.
Έκδοση: (1994)

Quality and its applications : First Newcastle international conference on quality and its applications: 1-3 September 1993.
Έκδοση: (1993)

Management : хa иtotal quality perspective.
Έκδοση: (1995)

Quality control.
Έκδοση: (1994)

The essence of total quality management /
ανά: Bank, John
Έκδοση: (1992)

Marketing.
Έκδοση: (1997)

Introduction to total quality : quality management for production, processing, and services.
Έκδοση: (1994)

Forensic marketing : optimizing results from marketing communication: the essential guide.
Έκδοση: (1995)

ISO 9000 Worldwide quality standard.
Έκδοση: (1995)

Basic quality improvement.
Έκδοση: (1993)

Auditing ISO 9000 : хa иchecklist for auditors.
Έκδοση: (1996)

Principles and practice of marketing /
ανά: Jobber, David, 1947-
Έκδοση: (2001)

Advertising /
ανά: Runyon, Kenneth E.
Έκδοση: (1984)

Total quality management in the public sector : An international perspective /
ανά: Morgan, Colin
Έκδοση: (1994)

Advertising and promotion : an integrated marketing communications perspective /
ανά: Belch, George E. (George Edward), 1951-
Έκδοση: (2004)

The human dimension of quality.
Έκδοση: (1995)

Advertising and integrated brand promotion /
ανά: O' Guinn, Thomas C.
Έκδοση: (2003)

Essentials of total quality management /
ανά: Williams, Richard L.
Έκδοση: (1994)

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