Aaker, D. A. (2008). Strategic market management (8th ed.). Wiley.
Chicago Style (17th ed.) CitationAaker, David A. Strategic Market Management. 8th ed. Hoboken, NJ: Wiley, 2008.
MLA (8th ed.) CitationAaker, David A. Strategic Market Management. 8th ed. Wiley, 2008.
Warning: These citations may not always be 100% accurate.